Buenas PH, a licensed e-casíno operator under HHR Philippines Inc. (HHRPI), has expanded its industry footprint by partnering with the country’s most influential gaming personalities. The strategic collaboration aims to set a new benchmark for creator responsibility and viewer safety in the rapidly evolving Philippine iGaming sector.
This initiative marks a turning point in the promotion of digital gaming. Notable leaders in the iGaming and streaming communities, including ChooxTv, Beatmaster, ForeignGerms, Hypebits, and celebrity Mark Herras, are utilizing their massive platforms, totaling a combined social media reach of over 150 million, to lead a community-wide shift toward regulated and ethical iGaming.
This strategic partnership with top gaming ambassadors in the country aims to champion the protection of the Filipino gaming community. By aligning exclusively with a licensed operator like Buenas PH, these creators are helping narrow the gap for unlicensed and scam platforms that often target unsuspecting viewers.
“This partnership with Buenas PH isn’t just about entertainment, but about ensuring that the influence held by our top creators is used to cultivate a healthy, secure, and transparent culture for every fan. Together, we are moving toward a safer, more responsible community,” said Julius “Banoobs” Mariano, Founder of YGS Live.
Atty. Anthony “Tony” Manguiat, President of HHR Philippines Inc. (HHRPI), echoed this sentiment, emphasizing the corporate responsibility behind the movement.
“Innovation in iGaming must be matched by an equal commitment to responsibility. We believe this partnership with the creator community is a vital step in promoting a regulated, ethical environment—the only sustainable path for growth in this sector. We are committed to leading this industry toward a future where entertainment and consumer protection go hand in hand,” Manguiat said.
The announcement coincided with the successful Grand Finals of the first-ever Battle of the Streamers at City of Dreams Manila. As the presenting partner, Buenas PH saw the country’s top creators compete for an PHP 11-million prize pool in an event that combined high-stakes play with a commitment to integrity.
As the flagship program of YGS Live and powered by Pragmatic Play and streamed through Loco Live, a platform that offers real-time, no delay livestream, the Battle of the Streamers showcases Buenas PH’s commitment to high-quality, responsible, and community-driven content. The initiative further reinforces YGS Live’s advocacy by actively discouraging creators from promoting unlicensed or scam-based platforms.
Alongside its advocacy for responsible iGaming content, Buenas PH reinforces its commitment to social responsibility through its charity arm, Buenas Cares, which is dedicated to empowering its communities. With popular content creator Boss Toyo as its ambassador, Buenas Cares brings its audience to the forefront through community engagements and outreach activities.
“Content creation is already here. So it’s better to teach people what’s illegal versus legal and how to play responsibly,” said Prominent content creator and Buenas PH ambassador Boss Toyo.
As the Philippine iGaming landscape continues. to mature, the collective voice of Buenas PH and its partner creators serves as a powerful catalyst for a more credible digital economy, setting a new gold standard for safe, creator-focused entertainment in the Philippines.
For more updates, users may visit the official Buenas PH and YGS Live Facebook pages.
